Why You Should Take Advantage of Google's Free Business Profile
If you’re a small business owner, chances are your business already has a listing on Google. Actually, you may not have even created it yourself. Just because it’s listed there doesn’t mean it’s accurate or optimized. Maybe it doesn’t even properly reflect the mission of your business or the services it provides. Managing your Google business profile allows you to make take control of how the world see’s your business listing on Google.
Shortly after you start and begin to operate your business it will get noticed by Google and they will automatically create what’s called a Google Business Profile for your business. This is how your business appears when people search for it on Google Search or Google Maps. This includes your business name, address, phone number, hours of operation, and more. You can think of this as your digital storefront.
You Need to Claim Your Business
If you haven’t claimed and verified your profile, someone else might have submitted incorrect information—or worse, customers may be seeing outdated details about your business that could drive them away.
Google Business Profile is a free platform which allows business owners to manage how their company appears on Google Search and Maps. This in one of the most powerful — and often underutilized — tools that business owners can use to gain exposure to their products and services and and connect with potential customers.
Your Google Business Profile is often the first impression people have of your brand. A well-managed profile increases visibility, enhances credibility, and improves customer experience. Whether you run a local bakery or a nationwide service company, investing time into your GBP can yield measurable results in foot traffic, inquiries, and conversions.
You Can Do This!
Take control of your online presence! If you haven’t already, you should claim, verify, and optimize your Google Business Profile right away. Head over to the Google Business Profile Setup page and click the “Start Now” button. It only takes about 20 minutes to setup.
We Can Help!
Don’t want to deal with it? We’ll handle it for you at no extra cost! You only need to be signed up for any of our already affordable Website Management Plans. With all of our managed sites, we handle every detail of professionally setting up, verifying, and optimizing your Google Business Profile.